Outdoor Digital Signage
There are lots of challenges when implementing outdoor digital signage however despite this more and more electronic displays are being built out to take advantage of the higher audience numbers these outdoor digital advertising displays can create. While the most obvious obstacle for taking a industrial grade LCD display outside is shielding it from the weather, and specifically rainfall, the issues associated with the sunlight can be just as hard to overcome. Video Walls
The issue with the sunlight and outdoor electronic signage is that direct sunlight will frequently make the screen unreadable. Not only can sunlight cause glare (you must know what that’s like when you attempt to watch the TV at home throughout the summertime where quite often you are forced to close the curtain to watch the screen obviously ) but even when there is no glare in bright sunlight the screen will appear dim and hard to read. However there are methods to ensure the screen is as easy as you can when taken outside:
Ensuring you have the cleverest type of screen possible will go along way to ensuring that the screen is readable. The minimum screen brightness for any outdoor LCD display should be 800 nits however LCD using 1000+ nits are available and should be taken into account when looking to get into external electronic signage. It should also be mentioned that in general industrial displays have higher nit values and therefore are better suited for outdoor signage displays.
Preventing glare is done in many of ways. Optical bondng, anti-reflective glass and tinting are just some options. Regrettably, no matter which way you go on that there probably will be a few drop-off in brightness. Direct sunlight can cause more issues than just glare also. Display burn can grow whether the sun is constantly on it so either the outdoor digital screen ought to be turned away from the sun or some other remedy to protect against this screen burn ought to be considered such as cooling the screen itself.
A lot of content which works well in indoor locations doesn’t respond well to be taken outside. Use colors and designs which are more notable in outdoor locations. There is frequently a great deal of trial and error involved with this but check what works and what doesn’t and you should soon develop a teaser for designing content that’s suitable for outdoor electronic signage.
Outdoor Digital Signage